With its unique satisfaction profile, simple interface and flavour variety, JUUL was designed with adult smokers in mind. By accommodating cigarette-like nicotine levels, JUUL provides satisfaction to meet the standards of adult smokers looking to move away from cigarettes. Unlike standard e-cigarettes, which use free-base nicotine, JUULpods are filled with a proprietary e-liquid formulation that combines glycerol, propylene glycol, flavour, nicotine and benzoic acid.